Franklin Field, the stadium at the University of Pennsylvania, was designed by Charles Klauder. The stadium opened in 1922, a few years before Klauder was given the commission for Franklin & Marshall's Master Plan. I was the University of Penn bookstore last night, browsing potential readings for my 1930s seminar in the Spring. I was reviewing, for instance, tales by H. P. Lovecraft, E. L. Doctorow's novel World's Fair: A Novel (1985), and James Mauro's new popular book, Twilight at the World of Tomorrow: Genius, Madness, and Murder at the 1939's World's Fair at the Brink of the War (2010). But what caught my attention was a 2011 sports calendar illustrating 19th- and early-20th century posters from Franklin Field Illustrated. Two posters from 1924 and 1927 utilized the above font, which I love. One pen stroke is dramatically thicker creating cinematic jazzy excitement. Although Franklin Field is Georgian in style (like Klauder's F&M master plan), the font of the era is progressive. I had to transcribe it. Contrast the font above with the font used in 1919, which is a stylized Roman font, stately and traditional (although equally attractive):
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